The article is well-researched and consists of detailed information about what makes the new Nike ball superior to last season’s one. The story is short and simple – nothing too complicated. One point though – it may be interesting to have said how the ball was tested and by whom.
There are two sources mentioned in the story – one was a goalkeeper – Stoke City’s Thomas Sorenson. His view is useful because a goalkeeper needs to handle the ball quite often and so having him say that accuracy of the ball is the “best yet” provides some valuable input to the story. The other source was the General Manager of Nike. However, his comments extolling the virtues of the ball, may be biased, as Nike developed the ball. Perhaps a quote from another player or manager may be beneficial - maybe someone who talks about a weakness of the ball.
The first picture, which is a close-up shot of the ball, is good. But the other two pictures displayed are not so relevant - these show Javier Hernandez and Aaron Lennon, who are not even featured in the article. A photo of Sorenson might have been more appropriate instead, because he was the player who was quoted. But it is good that the author presented the pictures in the form of an interactive slide-show format to engage the online reader.
It is interesting that the article includes a link to a gallery of Nike balls for the past 10 seasons. The gallery includes information such as how many goals have been scored with each season's Nike ball. Such interesting facts would engage avid football fans and entice them to click on the link.
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